Smithtown Matters

Smithtown Matters is a local online news outlet for the area surrounding Smithtown. The bull plays a significant role in Smithown’s history and is therefore the focus of the logo. The bull is surrounded by 9 interlacing rings which represent the 9 villages that make up the town of Smithtown. The logo is a deep purple to represent the nonpartisan view of the editors.

Smithtown Matters | Identity and Business Card